All around the world-

Those outliers weren't outliers for long. The numbers, so promising, held and then grew in the months following the show's premiere. Christof was pleased.

More than pleased. He was triumphant.

All across the world, people were watching. From the objective point of view, it wasn't even a very interesting show. It was the show of an infant whose life, from crying and being changed to being burped and set down for a nap was being watched by millions of strangers.

Each package of diapers was carefully angled to show the camera the label.

Same with her shampoo.

Each bottle of formula was held just the right way.

Brand-name footie pajamas.

Cuddly stuffed animal of a popular children's cartoon character, already associated with its own cereal and fruit snack.

The world just ate it up.